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Story Behind the Piece

A product page should sell the object, the maker and the meaning.

Inspired by Kenyan heritage, this piece is made using techniques passed down through generations of skilled makers. The story, material, process and meaning are part of what makes every piece valuable.

InspirationHeritage, place and everyday beauty.
Materials
TechniqueHandmade process and finishing.
Time to make5–7 days depending on customization.
Impact Passport

Add impact context where relevant.

Impact CategoryHandmade heritage craft
Material Story
Community BenefitSupports artisan income, storytelling and market access.
Buyer ImpactSupports responsible handmade production.
Social proof

What buyers need to know

  • Scale and usePhotos should show size, details and lifestyle context.
  • Care and deliveryProvide care instructions, packaging and delivery expectations.
  • CustomizationAllow buyers to request colours, size, quantity or branding.
Watch the process

Video increases trust for handmade products.

Add workshop, process and buyer-use videos to keep product pages from feeling flat.

Open Video Library →

Behind the Piece

Embed YouTube stories directly into product pages.

MHUB AI Studio

Turn plain product details into a buyer-ready story.

Artisans can use AI Studio to generate product descriptions, captions, pricing guidance and climate impact narratives.

Open AI Studio →